Most SEOs believe in content marketing for visualizing their marketing success. Yes, people look for information/products on the internet. We should fulfill their needs through content marketing. We should create better content to fulfill their requirements. Read these best content marketing books recommended by experts on the topic. The books will help you achieve your marketing goal. They will amply contribute to your content marketing success in 2016. For more details and reviews of the top 10 books based on our selection, click on the book title links:
by Joe Pulizzi
Joe Pulizzi founded the Content Marketing Institute (CMI), the fastest growing media company. As a author of this book, he reveals 6 step business building process. In this book, Joe says to build an audience with content; you will be pretty easy to sell anything. Learn how to get customers first and develop products later. It is the most successful approach in today’s business minds. As a pioneer of content marketing, Pulizzi develops the 6 step process as Sweet Spot, Content Tilting, Building the Base, Harvesting Audience, Diversification and Monetization. These steps worked wonders to Pulizzi. Read this Amazon hot selling book.
by Dan Norris
Grow your business with zero advertising with this book. Learn the content marketing, create great content and stand out of the crowd. Learn every aspects of content marketing, idea generation, writing guidelines, hiring and scaling content team etc. A must-read for every blogger, content marketer, entrepreneur, and marketing manager!
by Pam Didner
In this book, the author teaches you how your business can reach worldwide with content marketing. Pam Didner teaches you the step-by-step process of creating and refining your content marketing strategies to meet the reality.
Ekaterina Walter says, “Finally the book that explores all critical aspects of global content marketing! Whether you are a small business or a Fortune 500 company, it is essential to understand the 4P’s developed by Pam Didner. Read it and take your content strategy to the whole new level.”
by Dorie Clark
This is an additional book you can add in your library for your content marketing career. The author teaches you how to develop a big idea, leverage existing affiliations, and build a community of followers. Clark offers not mere self-promotion, but an opportunity to change the world for the better while giving you the ultimate career insurance.
by Mark W. Schaefer
The author is the well-known bestselling author of 5 marketing books including Social Media Explained and The Tao of Twitter. In this book, Mark reveals his breakthrough 6 factors of marketing beyond social media, web traffic and SEO. This new book explores the psychology of sharing and the connection between brand and content transmission. It focuses on audiences that will move content, the role of promotion, distribution and SEO in a very competitive world. A book you should read for your content marketing strategies.
By Ann Handley and C.C. Chapman
Blogs, YouTube, Facebook, Twitter, Google+, and other platforms are giving everyone a “voice,” including organizations and their customers. So how do you create the stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? Content Rules equips you for online success as a one-stop source on the art and science of developing content that people care about.
You might have the best product ever, but if no one knows about it, no one can use it, and you won’t be able to build a business. The first step of acquiring customers is generating traffic. Traffic is the first step in the process of converting the billions of Internet users into paying customers. This book is all about how to drive traffic to your site using content marketing!
8. Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less: How to Tell a Different Story, … and Win More Customers by Marketing Less
by Joe Pullizi
This book by Joe Pullizi is still one of the best books on content marketing. Read it and enjoy with what you read it. You’ll be satisfied.
by Arnie Kuenn and Brad Kuenn
The authors will teach marketers and organizations a process to grow their business through the convergence of search, social, and content marketing. Their 8 steps are Strategy development, ideation, content creation, optimization, promotion, lead nurture and measure. Read this new book and learn how to do the steps easily.
by Adele Revella
This book is named as one of the Fortune Magazine’s 5 best Business Books in 2015. In this book, you’ll learn actionable guides about what buyers want and they make decisions. You’ll learn how to segment their customer base, investigate customer type, apply a process of message selection, content creation and distribution. Read this book and access the expert perspective in Buyer Personas, and craft a more relevant marketing strategy.
Most of these books on content marketing are the latest editions published in 2015. Read them and give your comments here.
See also the Bestselling Content Marketing Books.
– by NIGCWORD Jobs