In the current trends of search engine optimization, the importance of social media strategies is increasing. Online marketing today is hard to succeed without social media. So, in regard to this significance, I have listed below some best books on social media marketing for 2018.
If you are looking for the winning factors in today’s marketing challenges, you’ll find 3 pillars of SEO for building a solid internet marketing foundation. They are content, links and social media. High quality content is a must for your site. Optimize your content for your audience and make them sharable and linkable. Secondly, inbound links are the important signals for Google SERP ranking. Build quality backlinks for your pages to rank higher in Google and to drive more traffic. And now more and more SEOs are now targeting social media sites to acquire targeted traffic and high Google ranking. Social shares, likes, tweets, and posts to social media sites – these social signals are the SERP ranking influencers to search engines. Promote your brand, products and services through social media.
The following books are highly recommended top social media books. When selecting, I tried to include the latest and best books published for 2018. But I have also included the updated best books published in 2017 and earlier. Most of these books are available both in Amazon Kindle and Paperback format. Buy and enjoy reading. To buy and know more about the books and their reviews, click on the title of the books.
by Jason McDonald Ph.D.
Books by Jason McDonald are unique. They include worksheets for the strategies you actually need to do. This updated book for 2018 includes Instagram, plus revisions on LinkedIn, video trainings, PDF worksheets, step-by-step social media marketing techniques, teachings on important social media networking sites like Facebook, Twitter, Youtube, LinkedIn, Pinterest, Yelp, Google Local etc. All small and large businesses can take benefits from this latest book and get free marketing opportunities with social media. The author teaches you valuable social marketing techniques, step-by-step guides, posting strategies, free social media tools, worksheets and video lessons. Highly recommended book for those who want to leverage their businesses!
Reader says, “Such a great book to break down the walls and fear of social media did. Easy read and packed full of great tools. A must for your digital tool belt!”
by Andrew Macarthy
This is the latest edition of the famous book that almost any person in social media marketing might read. Again, this book is one of the best books teaching you to drive your brand awareness, attract more customers, achieve your business goals like increasing traffic and sales. You’ll learn actionable strategies on Facebook, Twitter, Youtube, Instagram, Pinterest, Snapchat, etc. Full of tips and advice for social media success!
by Noah and Michael Fox
This new entrant in our best social media books covers the topics on many social media platforms like Facebook, Youtube, Instagram, Twitter, Pinterest, LinkedIn, Snapchat, Reddit, Tumblr, Quora, Goodreads and Periscope. A good read for multi-channel marketing strategies of social media!
by Jeff Abston
Youtube is one of the social media platform based on videos. The author in this book teaches you how to influence people and make trust you to achieve your business goals. Learn about influencer marketing, Youtube influencing, gaining subscribers, Youtube marketing, monetizing Youtube channel, Youtube analysis etc. Recommended for marketers with videos!
In this new book, the authors teaches you proven tactics for network marketing success using social media channels. You’ll learn social media techniques including, types of social media posts to focus and things not to share, things to include and not to include in your profile, four steps to create effective Facebook lives, how to approach someone successfully, how to follow up people disappeared, how to correct your wrong ways done and much more. Highly recommended for network marketers!
by David Croll
Instagram is one of the profitable social media platforms for marketers. In this new book, you will learn effective marketing techniques from real world case studies to increase your followers, content engagement and income. The author teaches you step-by-step to become an Instagram marketing guru. The best guide for those who want to start Instagram marketing successfully!
by David Kelly
Now, almost everyone of us is aware of social media. Millions of people are enjoying with their social media accounts at Facebook, Twitter and others. In this new book, David Kelly explains how to monetize from social media platforms. The author reveals techniques to rapidly increase followers and effective strategies to maximize your presence at social media sites. Learn lots of social media marketing ideas from this book.
A reader says, “…. The book gives ideas on advance strategies to double our IG followers. The book makes me realized that Facebook ad marketing is also another way to monetize it. There are lots of ideas shared in this book which I feel so valuable. I just need to master on how to manage my social accounts properly to gain more money.”
by Jan Zimmerman and Deborah Ng
Dummies books are easy to read and informative. This new book includes latest changes in social media, expert guidance, latest tactics, measuring your efforts, and much more. A must-read book for all internet marketers!
9. Platform: Get Noticed in a Noisy World Hardcover
by Michael Hyatt
Another Amazon bestseller! The author Michael Hyatt reveals the best secrets for building and expanding business on social media platforms from the world’s best selling authors, public speakers, entrepreneurs etc. According to the author, to get a success in today’s market, you need two strategic assets – a compelling product and a meaningful platform. Michael Hyatt boasts of having more than 100,000 Twitter followers and of successful blogging. Read the book and discover how the author uses the techniques for monetizing on social platform.
10. Trust Me, I’m Lying: Confessions of a Media Manipulator Paperback
by Ryan Holiday
Read this book and learn the top secrets of social marketing from Ryan Holiday. The author is a media manipulator. Learn how your marketing campaigns can spread like a virus in this bestselling book. Another must-read book!
Guy Kawasaki is the legendary former chief evangelist for Apple and one of the pioneers of business blogging, tweeting, Facebooking, Tumbling, and more. Now the author has teamed up with Peg Fitzpatrick, another best social-media person he’s ever met, to write this book. In this book, you will learn the steps to build your foundation, amass your digital assets, optimize your profile, attract more followers, and effectively integrate social media and blogging.
by Shama Kabani
Social media marketing is fun, but it is not so easy as you might think. In today’s online marketing strategies, social media become unavoidable. They can connect your customers and converse with them online. The author provides tested procedures, tips and tricks you can apply for your success. This step by step guide book has valuable teachings for online entrepreneurs to marketing executives. This book is one of the top social media books you shouldn’t miss.
by David Meerman Scott
This is the 4th edition of the book updated with the latest social media and marketing trends, tools, and real-world examples of marketing success. Increase your visibility and sales with this highly recommended book. In this book, you will find updated information, examples, and case studies as well as an examination of new popular tools such as Infographics, photo-sharing on Pinterest and Instagram. The author provides you expanded information on social media such as YouTube, Twitter, Facebook, and LinkedIn.
by Lon Safko
This updated edition has over 700 pages addressing technology updates to the iPad, apps, Foursquare, and other geotargeted networks. The author will teach you in the light of the latest Google algorithm changes and provide more new information about Twitter, Yammer, Google Plus and mobile marketing. Readers say the book, “Lists all the areas and gives great tips on how to use the tool.”
By Dave Kerpen
The online world is not so different than real world. Open new opportunities with Facebook, Twitter and other social media platforms. The author will teach you how to leverage the powerful word-of-mouth marketing to drive your business success. Engage your prospects and make them spread the positive feedback about your business. The book provides real world case studies, helpful examples and exercises at the end of each chapter to apply in your business.
Read some of these books and take social media marketing advantages in 2018. If you have any comment after reading the books, please provide it below.
We have the lists of other top best books you might be interested. Click on the following links to view them:
– by NIGCWORLD Jobs