Check these best YouTube marketing books for your strategic video campaigns in 2025. They are written by YouTube experts. When I created this list, I studied all the recommendations by marketing gurus, online reviewers, and readers’ reviews. Above all, I chose the new and best YouTube books I have read so far.
Every day, we watch videos on mobile phones and PCs. Yes, billions of people do it by using the YouTube app or visiting www.youtube.com. Now, this video platform owned by Google has become the second most popular search engine in the world. It has become one of the best platforms for marketers to find new customers, sell their products, or promote anything, and make money quickly.
But as more and more businesses come into this marketplace, new marketers face tough competition to grow. It means that your videos are hard to get ranked and get more viewers and subscribers. If you want to turn your channel into a steady growth, you need to become an experienced YouTuber.
Here is why YouTube is an essential platform for marketers:
- YouTube is the most visited video site. So, there is a huge potential to capture the attention of the targeted audience for promoting your business or products.
- You can generate lots of traffic for your website and business.
- You often see videos in Google search results. Google usually ranks good YouTube content in high positions.
- Videos give a better ROI.
- If you integrate YouTube marketing with social media marketing, it boosts business growth and earnings.
- When you upload your video content to YouTube, it goes global. So, there is a huge opportunity to capture free traffic and sales worldwide.
But success with your YouTube channel is not as easy as you might think. Learn the expert ideas from these selected best books and apply the tested tips and tricks to achieve your marketing goal faster.
Click on the book title links below and buy any of them from your trusted Amazon bookstore. These books for YouTubers are available in print, Kindle eBook, and audiobook editions. Read and enjoy a grand YouTube success in 2025.
Best YouTube Marketing Books for 2025
1. YouTube Secrets: The Ultimate Guide to Growing Your Following and Making Money as a Video Influencer
by Sean Cannell and Benji Travis
Rating: 4.6/5 | Publication: 2018
▶️ Best foundational guide
This book is one of the top bestsellers on Amazon. Many people view YouTube videos just for entertainment. But some people create videos and make 6 to 7 figures annually. The authors show you step-by-step how to achieve YouTube success.
Learn the seven ingredients to create a profitable channel and use strategic ways to get more views and subscribers. Discover ten ways to make money on YouTube and many other things to learn.
One of the best YouTube marketing books for beginners and experienced marketers for growing a YouTube channel fast!
2. The YouTube Formula
by Derral Eves
Rating: 4.6/5 | Publication: 2021
▶️ Best book for video optimization and SEO
Derral Eves has helped many channels grow to one million subscribers from zero. In this YouTube SEO book, the author provides a blueprint for success in an industry struggling with stagnation due to a lack of YouTube channel growth strategies.
The inner workings behind YouTube’s algorithm determine whether your video will be successful or not. The author shows the secrets as you want your channel to rank high and increase viewership!
With interviews and case studies from successful YouTube creators, the book provides a wealth of information for any aspiring creator. Whether you’re an entrepreneur or someone who wants to make your mark on YouTube, there is valuable advice for both veteran marketers and beginners.
Your another best YouTube channel book for success!
Amazon review:
“This book has so much information and value. I recommended to everybody.” – ELEGANCE MAID
3. YouTube Channels For Dummies
by Rob Ciampa, Matt Ciampa, Rich Murphy, Jackie Swansburg Paulino
Rating: 3.5/5 | Publication: 2024
▶️ Best book on creator-focused development resources
This comprehensive book covers all aspects of YouTube channel management. Written by certified YouTube professionals, the book provides valuable advice on everything from channel creation to content monetization. The authors address common questions and concerns regarding YouTube marketing.
The book guides in establishing channels, joining partner programs, and developing comprehensive content plans. You will learn how to harness YouTube’s global reach potential while building a regular subscriber base. The systematic approach makes it particularly valuable for newcomers seeking structured guidance through the YouTube ecosystem.
4. YouTube Influencer: The Ultimate Guide to YouTube Success, Content Creation, and Monetization Strategies
by Change Your Life Guru
Rating: 4.3/5 | Publication: 2023
▶️ Best book for content creation and monetization
We see that many new YouTubers fail because they don’t follow guidance and a successful strategy. The book is for them. It offers a shortcut to success with time-tested strategies and best practices to build a highly sought-after YouTube channel.
The book covers everything from selecting your high-value niche, creating a channel, and developing a content strategy. The author teaches you to understand who your target audience is and create multiple income streams with your channel. Learn practical advice and tips from successful YouTube content creators.
A YouTube success guide for beginners and even seasoned YouTubers!
5. YOU can be a YouTube Star!
by Robin Berkeley
Rating: 4.3/5 | Publication: 2020
▶️ Best book for beginners and aspiring YouTubers
If you want to become a YouTube star, you need to do more than upload videos, and you must be able to sell your talent.
The book teaches you how to become a star by following the steps instructed by successful creators. It includes case studies and interviews with successful YouTube creators. The author explains how to earn money and get 24 badges.
The book is a must-read for those who want to make their videos viral. By reading this book, you’ll discover the steps to take to become a successful YouTuber.
You’ll learn branding, marketing, promotion, and subscriber growth. Also, learn about cameras, video editing software, and, more importantly, YouTube algorithms to take your SEO advantage.
6. The YouTube Blueprint
by C.J. Daniels
Rating: 4.8/5 | Publication: 2022
▶️ Best book for channel growth and monetization
Almost every successful brand uses YouTube videos as a marketing strategy. And it is also the best marketing channel for small business owners. YouTube has more than two billion users, and you don’t need a big marketing budget to grow your business. The book teaches you how.
From this book, you’ll discover top strategies for standing out from the competition, the art of audience engagement, entertainment, conversion, bullet-proof strategies to drive sales, mistakes to avoid, YouTube analytics, and more to capitalize on your YouTube success.
7. Like, Comment, Subscribe
by Mark Bergen
Rating: 4.2/5 | Publication: 2022
▶️ Best book about YouTube history and impact
Mark Bergen offers a captivating exploration of YouTube’s rise and its profound impact in this book. It goes beyond the individual creator perspective and delves into the platform’s cultural significance, evolution, and influence on global media consumption.
By examining the nuances of YouTube’s development and its societal implications, this book provides a broader understanding of the platform’s role in shaping online content creation.
8. How To Create A Successful YouTube Channel With ChatGPT
by Jon Adams
Rating: 4.4/5 | Publication: 2024
▶️ Best book for AI-powered YouTubers
This book is a practical guide for both new and seasoned YouTubers who want to grow their channels using the power of ChatGPT. It covers essential topics such as niche selection, content strategy, scriptwriting, and audience engagement, along with strategies and AI-powered prompts for the content creation process.
The 141-page handbook is a valuable read for those looking to leverage AI in their YouTube journey. It provides detailed steps and practical prompts to help creators build and monetize successful YouTube channels efficiently.
9. Crushing YouTube: How to Start a YouTube Channel, Launch Your YouTube Business and Make Money
by Joseph Hogue
Rating: 4.4/5 | Publication: 2019
▶️ Best book for advanced growth and monetization strategies
The book is written from the author’s experience of getting 75,000 subscribers in 18 months and doubling his earnings. Getting success on YouTube is a challenge for small businesses. But, in this book, the author reveals the secrets even the prominent YouTube creators don’t know.
Learn video ideas and viral success, and five steps to build a YouTube account that generates supporters. Discover easy ways to record videos, five income streams you can make money from, and more from this guide. Hogue’s approach uses YouTube as a distribution platform to drive traffic to other online assets and promote various products and services.
10. YouTube Marketing For Dummies 1st Edition
by Will Eagle
Rating: 4.2/5 | Publication: 2019
▶️ Best guide for YouTube starters
In this book, the author, a seasoned YouTube creator, covers everything to start a successful video channel. You’ll learn how to apply for AdSense, set up your filming location, marketing strategies, and engage your audience. The author shares her entire process of recording, editing, and uploading the videos for fun and profit.
A must-read YouTube marketing book for beginners!
11. Ultimate Guide to YouTube for Business
by The Staff of Entrepreneur Media, Jason R. Rich
Rating: 4.4/5 | Publication: 2018
▶️ Best business-focused book
The book says that YouTube marketing requires only basic video equipment and a winning strategy. Miller’s approach centers on helping businesses determine the right types of videos to produce for attracting new customers.
The comprehensive guide covers the integration of YouTube into overall marketing plans, brand awareness improvement, and website traffic generation in a budget-conscious approach. Several readers have praised the book for its thoroughness. The book serves as a practical guide for businesses that want to make a significant impact with limited marketing budgets.
Courses, Services & Tools
| YouTube marketing courses (Udemy)
| Free YouTube courses (Alison)
| Channel promotion services (Fiverr)
| AI Tools for YouTubers (AppSumo)
Other books and guides for further learning:
| Best social media marketing courses
| Best books on Google Ads
| How to build your YouTube audience
| Best influencer marketing books
How is this list of the best books for learning YouTube marketing? Share this page with your Facebook fans, tweet to Twitter friends and your loved ones. I’d be happy if you could leave a valuable comment in the Comment box.
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Ibochouba Singh is a content writer and reviewer with a passion for writing about digital marketing and tech gadgets, including software tools and new tech gadgets. He has over 15 years of experience writing for several consumers and clients, including tech startups, marketing agencies, and software companies. He has written many articles and product reviews for many websites, including nigcworld.com and buywin.in.